Clearing Up Confusion: The Definitive Guide to PCI Compliance and the New PA-DSS

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The PA-DSS (Payment Application Data Security Standard) was initially created by Visa in 2005 and known as the PABP (Payment Applications Best Practices). The PABP and the PA-DSS were fashioned as a method to maintain a safe and secure online environment for e-commerce and to prevent credit card fraud and identity theft. Visa has since partnered with the other four major credit card companies in order to form the PCI Security Council. The mission of the PCI is to require all websites that use and/or store credit card numbers and other confidential information to be compliant by adhering to their standards. Therefore, owners of e-commerce websites must ensure their site is utilizing PCI Compliant Hosting.

PCI vs. PA-DSS: What’s the Difference?

The PA-DSS applies to products distributed as applications that people can download and use however they went. For e-commerce operators, this refers to their shopping cart and shopping cart hosting solutions. By July 1st 2010, all shopping carts must be compliant with the new PA-DSS. If your website uses a cart or host that is non-compliant with PCI Security regulations then your store risks being charged higher fees and penalties for transactions, fines and even the possible cancellation of your merchant account. If your merchant account were to be cancelled then your business could no longer accept credit cards, which could very well put you
out of business.

Becoming compliant with the PA-DSS is a very costly process for developers and distributors of shopping cart software. Many of the open-source shopping carts on the market will not be able to afford audits performed by the PCI’s Qualified Security Assessors (QSAs) and therefore will not be compliant be the deadline. As an e-commerce merchant, it is your responsibility to ensure that your cart is PA-DSS certified. If your cart is not compliant with the DSS then your site is not PCI Compliant and you will need to switch to a compliant cart in order to remedy this.

If you are opening a new store then you must make sure that you are signing up with a compliant cart and a PCI web host. By the July deadline, all level 4 merchants must be hosted on DSS certified applications regardless of whether or not they store credit card data. There are some exceptions to this rule. For example, if you strictly use a third-party service such as PayPal, Google Checkout or Amazon Payments and credit card numbers never touch your server then you might not have to prove compliance.

PCI Compliance covers a broader spectrum than the DSS and involves the host of your website rather than only your shopping cart and applications. Managed e-commerce hosting providers are responsible for following the guidelines laid out by the PCI Security Council in order to be fully PCI Compliant. Web hosts must follow the rules of the PCI by making sure their anti-virus is up to date and the proper firewalls are in place. As an e-commerce business operator, you must ensure
that your host is PCI Compliant or you cannot legally process credit card transactions on your site.

Why Does the PCI Exist?

The biggest reason that the PCI was created is to protect banks from having to reissue credit cards, which is extremely costly. When something costs banks money, it trickles down to their clients and the consumers in the form of increased fees. One security breech can compromise hundreds or even thousands of credit cards. One compromised card costs a bank approximately $100. This can easily add up to millions and millions of dollars in replaced credit cards alone, not even taking into account stolen merchandise and the refunding of fraudulently spent money.

How Do I Prove Compliance?

First, you need to understand the different merchant levels. Online stores are rated from level 1 to 4 and your merchant level determines the rules that you must follow in order to be compliant. Level 1 is the highest and applies to stores that process 6 million or more transactions per year. Level 4 applies to companies that handle less than 20,000 transactions per year. Most small online businesses will fall into the Level 4 category.

Level 4 merchants must complete a quarterly network scan and questionnaire (there are companies like ControlScan and McAfee that will help with these steps). Merchants must also follow all other PCI compliance guidelines including the following:

* The construction and maintenance of a secure network
* Having the appropriate firewalls in place
* Proper password protection
* Performing regular virus scans
* Making certain that anti-virus software is routinely updated
* The encryption of customer’s personal data by using SSL Certificates
* Protecting sensitive data to the fullest extent possible
* Routine testing and monitoring of the security systems

If the merchant stores credit card information then it must be on a separate server that is not web accessible and can only be reached by certain certified members of the company. They must also ensure that they have a PA-DSS compliant cart or any other applications. Higher level merchants may even be required to have someone on staff to handle PCI Compliance issues.

As previously mentioned, if your website strictly uses a third party payment processor then you might not need to prove that you are compliant and can host all pieces of your store on a single server. However, not everyone has a PayPal, Amazon or Google account so storeowners can somewhat limit themselves this way. In order for your online business to be taken
seriously and achieve true success, you should probably be able to process credit cards.

The PCI questionnaires fall into two categories: SAQ-A (for those that do not store credit card data) or SAQ-D (those who do store credit card data). Obviously, the SAQ-D requires more work and if a credit card number touches your server then you will need to complete this questionnaire.

Ensure Compliance Now!

Since July 1st is rapidly approaching then it is in the best interest of all e-commerce storeowners to ensure PCI Security Compliance for their website(s). It is not worth jeopardizing your business and livelihood over non-compliance. The risks are simply too great.

Miva Merchant Web Hosts and the Miva Merchant shopping cart will be fully compliant with the PA-DSS by the July deadline. To learn more about Miva Hosting, visit http://webnethosting.net.

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Online Storeowners: Search No Further Than WebNet Hosting’s Miva Merchant

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Miva Merchant 5.5

is the newest installment of the popular online shopping cart program for businesses operating on the Internet. WebNet Hosting, a premier provider of Miva Merchant since 2004 offers three customizable Miva Hosting plans starting as low as $24.95 per month. WebNet Hosting’s 24/7 customer support and seamless integration of existing stores onto their servers as well as the painless and speedy setup of new stores easily guarantees the online storeowner will find the services that best fits their needs.

WebNet Hosting offers shared and dedicated Miva Hosting and provides security, daily backups, spam protection and database support, all with unmatched customer service. Their professional staff will supply all storeowners with dedicated support for all of their store design and shopping cart software requirements and desires.

The newest version of Miva Merchant features many exciting features including the popular Store Morph Technology, which allows users to make fully customizable sites based on an extensive assortment of available templates. Miva Merchant easily manages all of your databases and even effortlessly integrates with Intuit Quickbooks. Miva Merchant 5.5 handles your entire cataloging, inventory, ordering, shipping management, databases and mailing list campaigns.

Miva Merchant is partnered with companies like Google, Paypal, Amazon and Verisign and provides shipping options through the United States Postal Service, UPS and Fed-Ex. All major credit cards are accepted through all Miva Hosts stores.

Another unique element of the new Miva Merchant software is its Search Engine Optimization (SEO) and affiliate marketing tools. These tools will help increase your page rank and in turn – your profits!

Since Miva Merchant is a program that is based on the web, there is no need to have any software programs installed on your hard drive. This allows you to access your account anywhere in the world.

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The Top 5 Features of the Miva Merchant 5.5 Shopping Cart Software

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1.PCI & PA-DSS Compliance.

The PA-DSS or Payment Application – Data Security Standard is a new set of guidelines established by the Payment Card Industry (PCI) that all e-commerce operators must abide by before July 2010. Miva Merchant‘s shopping cart will be 100% compliant with the new PCI PA-DSS guidelines by the deadline. If your site stores credit card or other confidential information, your shopping cart must be compliant with the new PA-DSS. If your site is found to be non-compliant with the PA-DSS then you could face serious fines and your site could even be shutdown.

ControlScan has developed a tactical partnership with Miva Merchant to provide all-inclusive PCI compliance and security across any and all sites utilizing Miva Merchant Web Hosting. Websites that use ControlScan’s services receive a seal from the company notifying customers that they are protected. Generally, after posting this seal on their site, businesses will see profits from sales increase due to the sense of trust produced by the seal. Trust, safety and security are keys to success in the world of e-commerce.

2.Store Morph Technology (SMT)

This popular and powerful new feature allows users to create stores that are totally customized to their specific needs based on provided templates. Store Morph Technology is a huge advancement in the creation, design and management of e-commerce businesses.

With SMT, storeowners have total control over the layout and design of every single page of their store and can move things around however they would like. SMT also allows merchants to have a particular layout on one page and a totally different layout on another page. SMT is renowned for its simplicity and use of basic HTML commands. To create customized pages, a little HTML knowledge can go a long way with the new Miva Merchant 5.5.

SMT allows stores to become more functional to their target clients and customers by modifying small yet important details of a site. This way not every Miva Hosting store looks the same – you can make your site stand out amongst the competition.

3.Miva Skins

A skin is a graphical interface that changes the visual elements, design and layout of a program or website (or in the case of Miva Merchant – an online store) without altering the way the program or site works. In other words, changing the skin of a program alters its physical appearance without changing it on any kind of operational level – skins are of a purely visual nature.

Miva Merchant has developed skins for just about any kind of retailer or service you can fathom. From fishing supplies and jewelry stores to travel agencies and restaurants, they have designed store skins for a wide array of different businesses.

The Miva Merchant 5.5 Skin Store gives the online merchant a huge selection of available store skins. It is then in their hands to discover which store skin and layout will best suite the needs of their particular business.

When a storeowner purchases a skin for their store, they are able to improve the look and feel of their site instantly. They will then have numerous options, which allow the creation of customized variations on the theme of the skin. Also included in the skin purchase are exclusive buttons, background images, banners and images.

4.Miva Modules

Miva Merchant 5.5 presents its users with the ability to purchase third party software and plug-ins known as modules. These modules are great for the business owner because they are easy to install and allow complete customization of their sites (without having to do any costly outsourcing to generate custom programming).

There has been a steadily growing market for Miva Modules thus developers are constantly creating new and improved modules that aid in a variety of tasks. There are numerous modules available; including templates to change the physical appearance and experience visitors receive from a site. These modifications go far and beyond the powerful ability of Store Morph Technology.

Search Engine Optimization (SEO) modules have become increasingly popular in the Miva Merchant community and the number of such modules available has been continually rising. Through the proper use of such modules, storeowners can make their businesses stand out by increasing page rank on the search engine results pages (SERP).

Other modules available focus on tasks such as email management, ordering and shipping, marketing and promotions and store management. With such an abundance of Miva Merchant modules on the market, those involved in the e-commerce industry will be surprised by their ability to truly customize their business to their heart’s desire.

For a list of the best-selling Miva Merchant modules available, please visit Miva Central’s Modules Page.

5.Technical Support

The technical support of Miva Merchant and its Premier Partner hosting companies is unparalleled and unrivaled. They truly care about each of their clients and work on a personal level to solve any problems encountered. Merchants can also find an abundance of information on Miva’s website including forums, tutorials, FAQs and videos.

For $19.95 per month and a setup fee of $129, Miva storeowners can join the Miva Merchant Service Club, which provides storeowners with exclusive support through Miva themselves. The $129 setup fee will be waived if you sign up within thirty days of obtaining your Miva license.

If a storeowner signs up with Miva’s Service Club they will receive the following:
Priority access with unlimited toll free telephone and email support for Miva Merchant
.Support for Miva Synchro (Miva’s unique program that integrates online storefronts and databases with Intuit Quickbooks) .Database Repair
.Free modules, success secrets and store graphics as part of Miva’s monthly “Gem”

For the clients of Webnet Hosting, a Premier Provider of Miva Merchant Web Hosting and consistently voted Best Miva Merchant Host, 24/7/365 phone and email technical support are included with all hosting packages at no additional cost. Keep in mind that a quality web host will always provide 24/7 both email and phone support. Having constant support for your website is important because if your site is not working properly you can quickly lose money and no e-commerce operator wants that!

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The Importance and Fundamental Uses of Miva Merchant 5.5’s Search Engine

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WebNet Hosting LLC, industry leading Miva Merchant Web Hosts, based in
the Washington, DC metro area, offer customizable e-commerce hosting plans that utilize the renowned Miva Merchant online shopping cart software and its distinguished search engine optimization (SEO) templates. SEO is a vital process for those operating Miva Merchant e-commerce sites. The practice of SEO involves amplifying and enhancing the traffic to a website from search engines such as Google, Yahoo, Bing, Ask, etc. SEO is primarily accomplished through the process of creating and building quality, organic backlinks through various methods such as article marketing, press releases, newsletters, tags and other forms of marketing and promotion. Studies show that Google accounts for around 80% of all online search inquiries thus Google should be the primary focus
for SEO purposes.

The essential goal of SEO is to move your site to the top of the search engine results page (SERP). This will increase traffic, page rank and visibility – otherwise known as web presence. As research has proven, increased sales are the direct result of a strong web presence. What company wouldn’t want to boost their sales?

The meta and title tags of a web page are the key elements that search engines use in order to categorize web pages. Most times, these tags remain invisible to the visitors of a site because they are in the head section of the HTML document. Meta tags provide information regarding page content and consist of keywords describing the page’s subject matter. Choosing and
implementing meta tags based on your target keywords is the first step to running a successful online business.

For the owners and operators of businesses operating on the Internet, especially those carrying an array of products and/or services, creating exclusive meta tags for each and every item can be a somewhat daunting and time consuming process. Thanks to Miva Merchant 5.5 and its SEO templates, this procedure is considerably simplified. In turn, the online entrepreneur gains more time to focus on other forms of marketing and SEO such as optimized article writing and social media.

By using the services provided by Miva Hosts, you can
attribute unique descriptions, keywords and titles to the bulk of your pages by simply editing three page templates. These templates are known as Storefront, Category Display and Product Display.

The Storefront template allows you to create and easily apply the most effective meta tags and title for your home page. On the other hand, with the category and product display templates, you can quickly and painlessly create and apply tags and descriptions to all individual product and category pages.

It is imperative to use the most searched for words so that page rank can improve and traffic to the site can grow. This will, in turn, lead to higher sales. Always remember that finding and using dynamic keywords as tags is a vital component of the SEO process.

WebNet Hosting provides its clients with reliable Dedicated Miva Hosting and Shared Miva Hosting at the best prices online.

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The Benefits of Social Media Marketing to Miva Merchant Storeowners

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Social media sites

are online communities of users that come together to discuss topics, post pictures, communicate with friends and become fans of products, services, bands, television shows and just about anything you can fathom. When it comes to social media sites there is a fine line between this powerful technology, the audience and the author.

Some of the more popular social media sites are Facebook, MySpace, Twitter, Linkedin and Friendster. Miva Merchant storeowners can use these sites to their advantage by advertising their business and socially connecting with people from all over the world.

As a Miva Merchant 5.5 storeowner, it is in your best interest to explore these sites and create profiles and fan pages. You can then easily connect with those that are interested in what you have to offer.

You can create fan pages for your stores on Facebook and people can then become fans of your business or even a topic related to your business (For example, if you sell diamond rings you might start a fan page like “The Ultimate Guide to Getting Engaged”). Once a person is your fan, they will see any updates, promotional deals, events or anything you post to your profile. This is an excellent way to build relationships, network with possible customers and other businesses and ultimately drive traffic to your site.

Twitter

is a fast growing micro-blogging site that has recently been taking the social media world by storm. With Twitter there are even separate applications such as Twitzu, which will help manage promotions and Twibs that works as a directory of businesses and their current promotions to aid the online shopper.

Groups are common to mostly all social networking sites. If you join groups that are related to your business then you can easily reach your target demographic.

WebNet Hosting is a reliable Miva Host that provides solutions for e-commerce storeowners. Contact us for dependable Miva Hosting solutions.

Visit WebNet Hosting on Facebook.

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Customize Your E-Commerce Store with Miva Merchant 5.5’s New Store Morph Technology

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Miva Merchant 5.5

the newest installment of the top-notch online shopping cart program, has many innovative and exciting features. Perhaps the major addition to this version of Miva Merchant is the novel Store Morph Technology feature, which allows users to create online stores that are totally customizable to their specifications and how they wish their store to look and operate based on provided templates. Store Morph Technology is a huge advancement in the creation, design and management of the online e-commerce business.

By using Miva Hosting

for your online store, you will be able to do things that you could never do before. Surprisingly, these tasks can be accomplished with great ease and total control of your site. Miva Merchant 5.5 supplies you with an array of completely modifiable design templates that will be a perfect fit for any website with online shopping cart functionality. You can also design any extra pages you desire for your store’s site such as – location, directions and maps, about us, articles and news, mission statement, etc. The more content and information you offer about your business and the products you are selling or the services you are offering, the more customers will not only be drawn to your site but trust your site as well. We all know that security and trust is a very important factor when it comes to people spending their money online.

Store Morph Technology allows you to make your business function the way you want it to. Storeowners can have full control over the layout and design of every single page of their store and move things around however they would like. This also allows you to have a particular layout on one page and a totally different layout on another page. Store Morph Technology is renowned for its simplicity and use of basic HTML commands. A little HTML knowledge can go a long way with the new Miva Merchant 5.5 in creating customized store pages.

Due to Miva’s use of basic HTML such as links, text styles, tables, lists, etc., those with experience in web design will feel immediately at ease because this process is very much the same as designing a web page. Certain components can easily be added while unnecessary components can effortlessly be removed all while designing a truly unique interface for your online store.

With Store Morph Technology, an online store can become more functional to its target clients and customers by modifying small yet important details of a site. This way not every Miva Hosting store looks the same – you can make your site stand out amongst other bland sites that offer fewer features.

With Store Morph Technology, there are two variables. One is page specific and the other is a global site wide variable. With these variables you are able to change either specific pages or all pages of your site. Miva leaves it totally in your hands how your finished storefront, product pages and any other pages appear to your customers. For example, you can easily add a search box to any page then go so far as to customize what it says and how search results are displayed.

If you ever feel confused about any of the options, you are only a click away from a helpful instructions guide. The best part is that there is no additional cost for these features. Store Morph Technology is integrated into the Miva interface and its design controls are very easily accessible.

You can freely make changes to your pages without worrying that you might mess them up by using the simple tracking system, which allows you to revert back to previous versions and even make notes on what works and doesn’t work with certain ideas. This way, your site is essentially damage proof and creatively open for you to decide what suits your e-commerce store the best.

By using the new Miva Merchant along with its Store Morph Technology features, the creation, design and maintenance of your online store is easy and powerful. With Store Morph Technology, everything is in the hands of the online business operator – from the placement of buttons and graphics to products and category lists. Miva Merchant 5.5 gives the power back to the e-commerce storeowner by providing them with a totally new store design system.

Perhaps most importantly, Store Morph Technology, will save storeowners money since they will no longer need to purchase advanced modules and skins to get the look and feel they desire for their websites. For premier Miva Merchant Hosting, please visit WebNet Hosting.

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Miva Merchant 5.5 Offers Many New and Exciting Features

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Miva Merchant 5.5

is the new and improved premier shopping cart and design software for your online store. With three customizable and differently priced plans through WebNet Hosting, you can easily find the service that best fits your business needs.

Using the new store morph technology, Miva Merchant 5.5 gives you total control of your store’s design and layout through the use of fully modifiable templates. This also gives you the option to add pages such as “About Us” or “Directions” to give your customers more information about your business.

Since Miva Hosting runs on a web-based basis, there is no need to install software on a computer and you can access your account from anywhere with an Internet connection. The superb catalog management system allows you to sell unlimited products in a limitless number of categories and sub-categories. You are also able to have thumbnail and full size images for every product that you are selling and can provide descriptions with HTML or plain text.

One of the most vital components of the new Miva Merchant is its superb inventory and order management system. The system gives you total control over your business by allowing you to do things like hide out-of-stock merchandise, receive emails when stock is running low and set order minimums. Furthermore, currency conversions are available for international orders and calculations of sales tax and shipping rates are all supplied.

Miva Merchant 5.5 with our Miva Merchant Hosting is designed to bring customers back time and again and is the premier shopping cart program for webmasters that need first class basic web hosting services. With its easy to use buyer interface, the ability to store the addresses and payment information of returning shoppers and the automatic generation of mailing lists, customers will keep coming back to your store. Miva Merchant can accept all major credit cards and is compatible with services like PayPal and electronic checks.

A very exciting feature of Miva Merchant 5.5 is the ability to manage and control affiliate marketing and promotional programs. The software will keep track of commission levels and payouts to affiliates while allowing them to retrieve links and banners for your store.

Perhaps the most important aspect of the Miva Merchant software is the user-friendly documentation, complex online help system and phone and email customer support that they will provide if necessary. The features of the new Miva Merchant 5.5 really give your online store the ability to thrive and prosper.

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Cloud Computing’s Effect on the E-Commerce Web Hosting Community

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Cloud Computing in the world of e-commerce

refers to paying for bandwidth and hard drive space on a scale based on how much you use. This is different than the traditional method of paying for a certain amount of hard disk space and bandwidth. Cloud computing works on more of a utility, on demand basis where you can pay less when you have less traffic visiting your sites.

Amazon.com played a huge part in the expansion of Cloud Computing when they updated their data centers. When they switched over to a Cloud Computing format they found they found that it greatly improved their efficiency. In 2005, running on a utility style scale, they offered access to their Cloud systems through their Amazon Web Services.

Many companies have been switching from having corporate-owned hardware and software to using Cloud style business models using per-use models. Other organizations such as RackSpaceCloud are providing web hosting services on a utility basis. This method of web hosting

For the e-commerce community, this means that you can host an online shopping cart such as a Miva Merchant store and pay only for the hard disk space and memory that you use or the number of websites you have. Currently in the Miva Hosting world, you purchase a powerful hosting package and whether you use all the resources or just a small amount, you still pay for the full package. The same applies for Basic Web Hosting services such as the ones provided by WebNet Hosting.

Furthermore, with the Cloud Computing format there is never a need to store or run any programs off your own hard drive. This means that you will be able to access your site, databases and control panel from any device (be it mobile phone or laptop) anywhere in the world.

WebNet Hosting provides reliable Miva Hosting services

as well as Basic Web Hosting services. They also specialize in Miva Merchant 5.5 customization and design.

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PCI Compliance, Internet Security and Web Hosting

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Internet security has become quite a hot topic lately, since so much personal and confidential information is used online. Over the past several years, there has been a huge spike in the amount of people that do a majority of their shopping, banking and bill payment online as these services have become increasingly more readily available (not to mention the huge number of small and medium sized businesses operating online with online shopping cart programs such as Miva Merchant.

PCI stands for Payment Card Industry

and they are the premier group responsible for making the rules and guidelines that establish the conditions sites engaging in e-commerce activities must operate under. The PCI is an umbrella group containing many experts in the field of Internet security and was originally created by the major credit card companies (MasterCard, Visa, Discover, American Express and JCB). The primary goal of the PCI is to provide and maintain a secure environment across the Internet that is not susceptible to hackers and those with malicious intent.

PCI Compliance applies to anyone that engages in any type of merchant payment activity on the Internet. This could be the smallest Mom and Pop business that operates online to the electric company that processes online payments to the largest international corporation. Needless to say, there are a lot of bases to cover when it comes to PCI Compliance.

Some of the basic requirements of the PCI Compliance guidelines are:

  • Maintaining a secure network with all proper firewalls and proper password protection
  • Encryption of all customer’s personal information
  • Habitual virus scans and make certain that anti-virus software is regularly updated
  • Quality control of security by regularly testing systems

WebNet Hosting specializes in Miva Hosting solutions

as well as Basic Web Hosting, and Business Web Hosting.

Be sure to visit our web site for more info.

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SSL Certificates & Your Miva Merchant Site

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SSL (Secure Sockets Layer) Certificates

are a security protocol used across the Internet to prevent eavesdropping, interference, theft or forgery of any kind. This security feature is generally used in the world of e-commerce when sites are processing vulnerable and private data such as credit card and billing information. SSL uses cryptography to hide information by converting normal data into a sort of indecipherable gibberish of letters and numbers.

SSL has had a major impact

on the world of e-commerce and online shopping by creating a sense of trust between the consumer and the online business. Miva Merchant is fully compatible with any SSL from any SSL Provider, and it is setup directly within the Domain Settings within Miva Merchant. When you see the closed padlock in the address bar of your web browser, you can feel safe knowing that the site is secure, trustworthy and using a valid SSL Certificate.

For online storeowners it is imperative that you have an SSL Certificate to not only ensure your customers that your store is honorable but to protect your business as well. Miva Merchant stores use SSL Certificates that are installed on the server to provide you with a secure shopping cart program so that you and your customers can feel safe.

WebNet Hosting

provides a free, shared SSL Certificate on all of its Miva Hosting accounts while a dedicated Certificate can be purchased for an additional $150. SSL Certificates are a necessary tool to have in order for your online store to be taken seriously in the e-commerce arena.

Miva Hosting from WebNet Hosting ensures you that your data is secure with either a Shared SSL or Dedicated SSL.

Business Web Hosting is one of the most popular plans from WebNet Hosting which also includes a free Shared SSL, but is also eligible for a Dedicated SSL for a small annual fee.

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